Book!

Penny Arcade nails it.

I keep hearing new Kindle owners say the same thing; they’ve done much more reading since their Kindle arrived.  Well yeah, of course you’re reading more.  You have a new toy, and that’s all it does.  I did a lot of baking right after I got my Kitchenaid stand mixer, too.

The Kindle is designed for people who already do a lot of reading.  For those people, maybe the price is worth it.  For most others, the Kindle satisfies a geek craving for new gadgets, while simultaneously making the user appear studious.